Immersa Chairman Robert Miles founded the company in 2016 after spending many years within the energy sector.
Over the subsequent years, the team Robert has built has created a company capable of developing and managing demand-side and utility-scale projects. In addition to the grid generation development, Immersa advises homeowners and the commercial business sector to become energy-independent by installing renewable energy combined with battery storage solutions.

Company	Immersa Limited
Location	Dursley, Gloucestershire
Email	This email address is being protected from spambots. You need JavaScript enabled to view it.
Website	www.immersa.co.uk

We chat to Immersa Ltd about their partnership with AlphaESS UK

Company Origins and Partnership with AlphaESS?

Immersa has become a key player in the UK's renewable energy sector, originally through Immersa's distribution division. We partnered with AlphaESS due to our confidence in their products and alignment with our mission. Over the years, we have grown to become AlphaESS UK’s largest customer in the commercial sector, focusing on innovative and reliable energy storage solutions.

Please provide an overview of your company and team's size and detail the primary geographical areas in which you operate?

Immersa provides comprehensive solar and battery energy storage solutions, from consultancy to build and commissioning. We operate nationwide with a strong emphasis on commercial and utility-scale projects, utilising our extensive experience and partnerships to deliver high-impact energy solutions across the UK.

What technical support and after-sales services do you offer to your customers?

At Immersa, customer service is at the heart of everything we do. We are committed to providing exceptional support, from initial consultation through to after-sales services. Our approach aligns perfectly with AlphaESS's quality and values, ensuring that our customers receive the assistance they need promptly and efficiently.

As a Partner, what Support and Advice do you offer Installers?

We offer a level of support that goes beyond typical distribution services. Leveraging our deep knowledge of the battery sector, we work closely with installers to design, model, and implement the right solutions for their clients. Our collaborative approach, rather than a competitive one, ensures that our partners are well-equipped to deliver successful projects.

Based on your experience, what are the main selling points of AlphaESS products, and why do installers prefer them over other systems?

AlphaESS stands out in the market for its outstanding customer service, with dedicated UK-based support teams and engineers who provide quick and effective assistance. Their products are competitively priced, highly functional, and customisable, making them a top choice for installers looking for reliability and adaptability.

Can you share some feedback or success stories from installers or end-users who have adopted AlphaESS products?

We have numerous success stories, including pioneering projects like the first DC parallel battery system integrated with solar at a garden centre in the South Midlands. These projects, along with many others at schools, businesses, and homes, highlight the significant financial and environmental benefits of AlphaESS systems.

How do you stay informed about the latest developments in the energy sector, and how do these trends influence your business strategies and the solutions you offer?

Immersa's long-standing presence in the energy sector, dating back to the early 2000s, keeps us attuned to the latest technological advancements and market trends. This insight allows us to adapt our strategies, ensuring we continue to offer cutting-edge solutions that meet the evolving needs of the industry.

What advice would you give someone considering integrating battery energy storage into their portfolio? How does AlphaESS help facilitate this transition?

For those considering battery energy storage, it's crucial to start with proper training, such as the MCS storage course, and to engage with manufacturers like AlphaESS, who offer robust training and support. Reliable customer service is key, and AlphaESS excels in providing the necessary support to ensure smooth integration, even during off-hours.

Do you believe the UK can hit its Net Zero targets? If you were the energy minister for the UK, what policies or initiatives would you prioritise?

While the UK has the technological capability to meet its Net Zero targets, the real challenge lies in policy decisions and overcoming systemic hurdles. Energy storage is critical for the full integration of renewables, and we need to streamline operations between network and system operators to make this transition more efficient.

How do you see renewable energy and battery energy storage evolving in the UK's energy landscape, and what are your company's plans for growth and adaptation in this changing environment?

As mentioned above, the future of the UK's energy landscape heavily relies on integrating energy storage to maximise the potential of renewable resources. As a company, we are focused on driving this transition at all levels, from residential to utility-scale projects, ensuring that our solutions contribute meaningfully to the UK's energy goals.

What message would you like to convey to other installers considering a partnership with AlphaESS UK?

Partnering with AlphaESS UK offers a unique opportunity to collaborate with a company that values innovation, support, and customer service. We encourage other installers and companies to join us in delivering impactful and reliable energy solutions across the UK.